One would think that social media marketing is an effective way to reach customers, right? Not necessarily.
Yes, it's that time of year again, when marketing experts share their insights and predictions for the coming new year. To save you some time scouring the Internet for the top trends, I've done the work for you.
How much business do you think you lose due to poor customer experiences?
The biggest challenges facing communications professionals today and small business confidence studies.
Three recent marketing studies on consumer trust, influencer marketing, and email marketing to Gen Z.
This week, we saw studies on affluents and brand loyalty, fake news and which publications people trust most, and email addresses.
Keeping customers happy is the key to success for every business and organization. Without happy customers, you risk NO CUSTOMERS – NO BUSINESS – NO JOB!
Many small-to-medium businesses and organizations advertise on YouTube. But, are you targeting baby boomers?
If your product, service, or nonprofit mission targets Millennials, you'll want to learn more about the Hispanics who make up 40% of this demographic. They are a driving force especially since 80% of the U.S. population growth between 2015 and 2020 will come from minorities - with Hispanics accounting for…